Cloudvisor helps startups and growth-stage companies get more value from AWS through cost optimisation, access to cloud credits, infrastructure improvements and hands-on support. As AI adoption accelerates and cloud environments become increasingly complex, the company is focused on helping businesses scale in a more efficient, secure and sustainable way.
We spoke with Kenan Imamović, Affiliate Partnerships Manager at Cloudvisor, about the main challenges companies face as they digitalise, the role of cloud infrastructure in AI adoption, and the opportunities created by joining Startup Valencia as a Supporter.
How would you define your value proposition, and what key needs do you help companies address?
Cloudvisor helps startups and growth-stage companies get more value from AWS by combining cost savings, AWS credit guidance, infrastructure optimization, and hands-on cloud support. As an AWS Advanced Tier Partner, we operate through a consolidated billing model that allows companies to access commercial benefits and expert guidance without additional Cloudvisor service fees.
The key needs we address are very practical: reducing unnecessary AWS spend, helping teams access and use AWS credits effectively, improving cloud architecture, and giving founders and technical teams a trusted AWS partner they can rely on as they scale. Many startups do not yet have a large internal cloud team, so Cloudvisor acts as an AWS enablement layer that helps them make better infrastructure decisions earlier.
What are the main challenges you currently see organisations facing when undertaking digitalisation processes?
One of the biggest challenges is that companies often move quickly into the cloud without having a clear long-term infrastructure strategy. This can lead to unnecessary costs, security gaps, performance issues, and architecture choices that become harder to fix later.
For startups in particular, the challenge is balancing speed and scalability. They need to move fast, launch products, and validate the market, but they also need to avoid building infrastructure that becomes expensive or fragile as usage grows. Another major challenge is cloud cost visibility: many teams only realize how much they are spending after the bill has already grown.
We also see that many companies want to adopt AI and data-driven products, but they need support in building secure, scalable and cost-efficient infrastructure around those technologies.
Which technology trends do you believe will have the greatest impact on companies over the coming years?
Artificial intelligence will clearly continue to have a major impact, especially as companies move from experimenting with AI tools to building AI-driven products, workflows, and internal systems. However, the real impact will depend on whether companies can support AI adoption with the right infrastructure, data architecture, security, and cost controls.
We also see cloud optimization becoming increasingly important. As more companies rely on cloud infrastructure, the focus is shifting from simply “moving to the cloud” to using the cloud efficiently. FinOps, automation, observability, serverless architectures, data platforms, and scalable AI infrastructure will all play an important role in how companies grow sustainably.
For startups, the winners will be the teams that can combine speed, technical discipline and cost awareness from the beginning.
What motivated you to join Startup Valencia as a Supporter?
Startup Valencia has built one of the most dynamic startup ecosystems in Spain, with a strong community of founders, scaleups, investors, and ecosystem partners. For Cloudvisor, joining as a Supporter is a natural fit because our mission is to help startups scale more efficiently on AWS.
We see a strong opportunity to support startups with practical cloud guidance, AWS credit support, and cost optimization as they grow. Many early-stage companies can benefit significantly from understanding the right AWS programs, reducing unnecessary cloud spend, and building infrastructure according to best practices from the beginning.
How would you like to contribute to the development of Valencia’s tech ecosystem from your position as a Startup Valencia Supporter?
We would like to contribute by being a hands-on AWS resource for the Startup Valencia community. This means helping startups understand which AWS credits and programs they may be eligible for, reviewing their AWS costs, advising on infrastructure best practices, and supporting founders or technical teams with AWS-related questions.
We also want to share practical knowledge through workshops, office hours, consultations, and ecosystem initiatives where relevant. Our goal is not only to provide benefits, but to help startups make better cloud decisions as they grow, especially in areas such as cost optimization, security, reliability, and scalability.
What opportunities do you see in connecting with the startups, scaleups and investors within the Startup Valencia community?
For us, the main opportunity is to support companies at the right moment in their growth journey. Startups and scaleups often reach a point where AWS costs, infrastructure complexity, or scaling challenges become more important, and having the right partner at that stage can make a real difference.
Connecting with startups allows us to help them access AWS benefits, optimize their infrastructure, and avoid common cloud mistakes. Connecting with investors is also valuable because cloud efficiency and infrastructure readiness are increasingly important for portfolio companies. We can help investors support their startups with AWS-related guidance, cost control, and technical best practices, which ultimately contributes to healthier and more scalable companies.
Artificial intelligence is transforming every industry. How are you supporting your clients in the adoption of these technologies?
We support clients adopting AI by helping them build the right AWS foundation for AI-driven products and workloads. AI projects often require strong data infrastructure, scalable compute, secure storage, cost control, and the ability to experiment without creating unpredictable cloud bills.
Cloudvisor helps companies assess which AWS services are suitable for their use case, optimize the cost of AI-related workloads, and structure their infrastructure in a secure and scalable way. We also support startups with AWS credits and funding programs where eligible, which can be especially valuable for AI companies because experimentation, model development, and data processing can become expensive quickly.
In addition, Cloudvisor has recently become an authorized Anthropic Reseller, which means we can help customers access Claude models through Amazon Bedrock as part of their AWS setup. This is especially relevant for companies building AI features, internal automation, customer support tools, data analysis workflows, or other GenAI use cases. We can support them with access, guidance on Bedrock, cost visibility, and the wider AWS support layer around their account.
Where deeper technical work is needed, our engineering team can also support architecture design, infrastructure setup, migrations, monitoring, and implementation. Our goal is to help companies adopt AI in a structured, secure, and cost-conscious way, rather than treating AI as a separate experiment disconnected from their cloud strategy.
What goals have you set for the coming years, and what are the main projects you are currently working on?
Our goal is to continue expanding Cloudvisor‘s role as a trusted AWS partner for startups and growth-stage companies globally. We want to help more companies access AWS credits, reduce cloud costs, improve infrastructure quality, and scale sustainably on AWS.
At the moment, we are focused on growing our startup ecosystem partnerships, strengthening our AWS resell and support offering, and expanding the technical services we provide around cloud architecture, cost optimization, Well-Architected Reviews, monitoring, and AI-related infrastructure. We are also working on making our support more proactive, so companies can identify risks, savings opportunities and scaling needs before they become urgent problems.
Ultimately, our goal is to make AWS easier, more cost-effective, and more strategic for startups at every stage of growth.
